Reaching consumers is becoming tougher for advertisers as a result of cord-cutting and the growing use of ad-blocking software and DVRs. Here are some new and recycled tactics brands are experimenting with to make their content more appealing. Illustration: Daniel Hertzberg.
Monday, 20 June 2016
Advertisers Use New Tactics to Grab Consumers
Reaching consumers is becoming tougher for advertisers as a result of cord-cutting and the growing use of ad-blocking software and DVRs. Here are some new and recycled tactics brands are experimenting with to make their content more appealing. Illustration: Daniel Hertzberg.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment