Pratt Fall Blog
Thursday, 26 January 2017
Snapchat Courting Big Pre-IPO Ad Deals
Snapchat parent Snap is wooing major ad firms ahead of its initial public offering, hoping to land lucrative advertising deals that could bolster the IPO. WSJ's Lee Hawkins explains. Photo: Richard B. Levine/Zuma Press
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Snapchat parent Snap is wooing major ad firms ahead of its initial public offering, hoping to land lucrative advertising deals that could bolster the IPO. WSJ's Lee Hawkins explains. Photo: Richard B. Levine/Zuma Press
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